ABOUT MARK

STRATEGIC
AI ADVISOR.
FILMMAKER.
PROVEN.

STRATEGIC
AI ADVISOR.
FILMMAKER.
PROVEN.

STRATEGIC
AI ADVISOR.
FILMMAKER.
PROVEN.

20 years in creative production with global brands. The Production-First AI System™. An award-winning AI film. And a clear-eyed view of what AI actually means for organisations.

THE STORY

TWENTY YEARS
MAKING THINGS.
NOW BUILDING
AI CAPABILITY.

Mark Horton spent over two decades in design and creative production — working with global brands on brand strategy, campaigns, content and product launches. He knows how organisations work from the inside.

When AI arrived, Mark didn't theorise about it. He built with it. Created workflows. Produced content. Wrote and directed The Dore — an award-winning sci-fi film made with real actors across the UK, built entirely using AI tools, completed in two weeks with no prior filmmaking experience.

That's the difference between knowing about AI and knowing what to do with it. The Production-First AI System™ came from doing — not consulting about doing.

"Mark is a creative visionary. He enables AI to work with you and your message. He taught me how to have an open mind and be flexible with its output — right at the cutting edge of how best to handle and embrace this powerful storytelling tool."

"Mark is a creative visionary. He enables AI to work with you and your message. He taught me how to have an open mind and be flexible with its output — right at the cutting edge of how best to handle and embrace this powerful storytelling tool."

Mandy Simson

Founder · Simpson & Partners · EV Charging Design, UK

SIMPSON
& PARTNERS

EV Charging · UK

CREDENTIALS

THE FULL PICTURE.

Film

THE DORE

Written and directed by Mark. Made in two weeks with real actors across the UK, entered into the International AI Movie Awards, and winner of Best Sci-Fi at Bristol Film Festival.

Film

THE DORE

Written and directed by Mark. Made in two weeks with real actors across the UK, entered into the International AI Movie Awards, and winner of Best Sci-Fi at Bristol Film Festival.

Consultancy

BUSINESS WEST

Appointed as AI Consultant for Business West, the government-backed organisation supporting businesses across the South West of England with AI adoption and growth programmes.

Consultancy

BUSINESS WEST

Appointed as AI Consultant for Business West, the government-backed organisation supporting businesses across the South West of England with AI adoption and growth programmes.

Production

REALITYCUT.AI

Founder of RealityCut.ai, a UK-based AI creative production studio working with brands, agencies, and businesses on AI-native campaigns, content, and creative strategy.

Production

REALITYCUT.AI

Founder of RealityCut.ai, a UK-based AI creative production studio working with brands, agencies, and businesses on AI-native campaigns, content, and creative strategy.

Speaking

BRISTOL CITY COUNCIL

Practical AI sessions for local government teams — accessible, responsible, and built around how public sector organisations actually work rather than how they're supposed to.

Speaking

BRISTOL CITY COUNCIL

Practical AI sessions for local government teams — accessible, responsible, and built around how public sector organisations actually work rather than how they're supposed to.

Framework

NATWEST ACCELERATOR

Invited to present the FRESH PRO Persona Builder to the NatWest Business Accelerator programme cohort — external validation of the framework's commercial value.

Framework

NATWEST ACCELERATOR

Invited to present the FRESH PRO Persona Builder to the NatWest Business Accelerator programme cohort — external validation of the framework's commercial value.

Specialism

ETHICAL AI PRODUCTION

Advising brands on the responsible use of AI in commercial content — protecting brand integrity, creative IP, and ensuring AI-generated work is commercially and legally sound.

Specialism

ETHICAL AI PRODUCTION

Advising brands on the responsible use of AI in commercial content — protecting brand integrity, creative IP, and ensuring AI-generated work is commercially and legally sound.

SPEAKING

THE ROOM
CHANGES WHEN
MARK TALKS.

Mark has a background in stand-up and sitcom writing, which means his talks don't feel like lectures. Sharp, direct, and designed to shift how organisations think — not add to the pile of AI content they've already ignored.

He speaks for government-backed organisations, corporate teams, conferences, and leadership groups. His sessions are built around the Production-First AI System™ — practical and structured, not inspirational and vague.

COming soon

the book

IT'S NOT
OVER.

IT'S NOT
OVER.

It's never too late to change paths. A book for everyone who has a version of themselves they haven't become yet.

Written by someone who proved it. A trained actor with no filmmaking experience who used AI to make an award-winning film in two weeks. Not as a stunt. As a life decision.

IT'S
NOT
OVER.

IT'S
NOT
OVER.

IT'S
NOT
OVER.

Coming soon

ABOUT MARK-Q&A

FREQUENTLY ASKED.

Who is Mark Horton?

Mark Horton is a UK-based Strategic AI Advisor, filmmaker and speaker with over 20 years of experience in creative production with brands including Apple, Disney, PlayStation, Sony, and BMW. He is the founder of RealityCut.ai, AI Consultant for Business West, has spoken for Bristol City Council and the NatWest Business Accelerator, and is writer-director of The Dore — an AI-produced sci-fi film that won Best Sci-Fi at the Bristol Film Festival.

What is the Production-First AI System™?

It's Mark's proprietary four-stage framework for moving organisations from AI experimentation to operational capability. The four stages are: AI Workflow Discovery, AI Systems Integration, Governance & Risk, and Strategic Roadmaps. It's built on 20 years of production experience — designed to get AI working inside an organisation, not just planned on paper.

What makes Mark different from other AI consultants?

Mark is a practitioner, not a theorist. He came to AI through 20 years of creative production with global brands — and proved the results by making an award-winning film entirely with AI. He builds operational capability rather than delivering slide decks, and he understands how organisations actually work from the inside.

Is Mark Horton a technical AI expert?

Mark is a practitioner and strategist, not a researcher or engineer. He understands AI from the perspective of someone who uses it daily to produce real work and build organisational capability. For most organisations, that practitioner perspective is more useful than a purely technical one.

READY TO BUILD
REAL AI CAPABILITY?

Start with a conversation. No obligation, no hard sell — just a clear-headed discussion about what your organisation needs and whether Mark is the right fit.

Bristol, UK · Remote available

Response within 48 hours

MARK HORTON

Strategic AI Advisor · Organisational AI Capability